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EPK checklist
Tick off what your electronic press kit already has and see what's missing. Start with the essentials; they're enough to begin sending it to promoters and press.
Essentials
Credibility
Extras
Related: How to write an EPK bio · Artist bio examples
What goes into an electronic press kit (EPK)?
An EPK is the one link you send to press, promoters, bookers and playlist curators. They decide quickly, often in under a minute, so it should answer their questions without a reply: who you are, what you sound like, what's new, how it looks and how to reach you.
The essentials are a short and a long bio, the current release with a private or public listening link, three to five press photos in high resolution, the artwork, a few live or video links, any press quotes, and contact details. Everything should be downloadable without asking.
Tips that work
- Put the newest release and the best listening link at the top
- Name every photo file with the artist name and photographer credit
- Keep one page; a long scroll of everything you've ever done hides the good parts
Common mistakes
- Photos that are too small to print or crop
- A bio that doesn't mention the current release
- No direct email, only a contact form
Write your EPK bio
The bio is the part of an EPK most artists leave until last. Describe your project and get a version you can edit; switch to long for the full EPK bio.
Frequently asked questions
What is an EPK?
An electronic press kit: one page or document with your bio, photos, music, videos, achievements and contacts, made for bookers, journalists, labels and festivals.
What's the minimum an EPK needs?
A short and a long bio, a few press photos, your two or three best tracks, a live or music video and contact details. Everything else strengthens it but isn't required to start.
Is my checklist saved?
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